Measuring Success

Objective Weight Measure Target
1) Build excellent relationships with key stakeholders 20%
a) Execute plan to meet in-person with key stakeholders 10% # meetings 240
b) Conduct key stakeholder satisfaction survey 10% score (0-5) 3.00
2) Generate sufficient revenue to support full operations 15%
a) Succesfully complete 3-year investor campaign 15% $M annual 2.50
3) Execute key Roadmap deliverables 15%
a) Complete sector-specific initiatives 10% completions TBD
b) Launch aggressive regional marketing campaign 5% visits 4
Pursue business development opportunities 15%
a) Generate and engage business development leads 5% # leads 150
b) Support creation of net new jobs 5% net new jobs 2,500
c) Support investment of new capital 5% $M 200
Pursue key public policy initiatives 10%
a) Collaboration and advocay on key issues 10% % success 75%
Pursue workforce research and policy agenda 10%
a) Conduct comprehensive 10-parish workforce assessment 5% study completed by 10/08
b) Pursue workforce initiatives from Roadmap 5% plan implemented TBD
Implement comprehensive communications plan 10%
a) Generate earned media 5% # stories 75
b) Redesign, market website 5% total hits 100,000
Develop meaningful data and research tools 5%
a) Launch Site Intelligence Tool for local EDOs 2.5% total hits 20,000
b) Develop “White Papers” on key economic development topics 2.5% # reports 4
Total 100%